Carpe Diem is a web dev agency that delivers digital foundations for human destinations, born from strategic consultation with partners, not clients.

That means applying a common-sense and commercial approach to your every need whilst always putting the user experience at the heart of any solution. With expertise from branding to back-end integrations, we see websites as the beating digital heart of any organisation - be that B2C or B2B, third or public sector.

And with in-house expertise that spans every facet of digital development we are also well placed to assess innovations - be that new platforms, bolt-ons or business opportunities. As a result we have supported entrepreneurs to break into markets, early adoption to disruption, and advised angels and VCs on due diligence for tech investments.

Where Are We?

Carpe Diem, Pyramid Arts Centre, Palmyra Square S, Warrington WA1 1BL


Worldwide Real-Time Stock Availability and Retailer Ordering System

This leading sports brand needed a state-of-the-art system which allowed retailers to see availability and place stock orders of its products. The requirement was for a bespoke, secure eCommerce solution allowing retailers to view live stock levels of products and place orders.

The solution needed to synchronise with ASICS in-house AS400 database as well as its Microsoft Dynamics database servers in ASICS Europe. It also needed to provide a digital asset bank that the brand could populate with a plethora of marketing assets including web banners, adverts, product images and videos for retailers to use for their own marketing and sales campaigns.

How we did it

After immersion in the brand, its marketplace and understanding its full business requirements; we mapped out a detailed functional and technical specification before developing a user experience/user interface (UX/UI) wireframe to ensure all aspects of the functional design specification would be accounted for in the site design. We also mapped out the customer journey and buying process.

We then produced ASICS Online, a completely bespoke eCommerce B2B web application which was also a web portal through which the brand could deliver vital, up-to-the-minute product information, news and digital assets to its retailer base.

We also developed a bespoke XML data sync which ran on a dedicated server in ASICS offices with access to the system administered in-house by the brand, providing significant time and costs savings.

The system was so effective that ASICS recouped its technical development costs within six weeks of go live through retailer usage of the system.

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